Internet Marketing Round-Up – August 22, 2011
I’m trying something new this week; shorter descriptions. I figured there’s enough beef in this week’s posts. Let me know what you think!
Search Engine Optimization
Step-By-Step Plan to Measure ROI – This Search Engine Journal post covers the top 4 ROI types; Rankings, Traffic, Conversion Rate, and Revenue.
Bing Gives a List of 18 SEO Fundamentals – 18 SEO Tips from Bing themselves.
SEO Training & Learning Resources – In order to learn SEO you can read SEO books, take a course and/or follow the hundreds of SEO blogs out there.
Local Search Marketing
Recent Trends Should Guide How Businesses Grow Local Search Strategies – Why you should be using social media in order to grow your business and how you can expect a mobile surge to take place over the next couple of years.
Buffer Finds Tweet Scheduling Can Increase Clicks by 200% – After reading this I decide to download Buffer. It’s been pretty good so far.
Facebook Launches Ad Targeting by Topic – Before Facebook announced they would allow advertisers to target ads by topic we we’re only allowed to target people who followed or fanned a page.
The Ultimate Cheat Sheet for Mastering LinkedIn – 20 tips in this LinkedIn cheat sheet covering things like claiming your vanity URL and tracking company buzz.
General Internet Marketing
55 Must Read Online Marketing Posts from #SESSF 2011 – SES San Francisco 2011 was very successful and lot of people live blogged each of the events. Here’s a list of the top 55.
How Marketing Automation Fits Into Inbound Marketing – Marketing Automation isn’t automatic. It takes works.