Hiring a SEO Consultant vs. an Agency

Having previously worked for an Agency and currently as a SEO Consultant I’ve had time to reflect on the differences of working with a Consultant and an Agency. There are some major differences working with both and I’ll do my best to dispel the differences based on my experience. Pros of Working with a SEO …

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Farewell Yahoo Site Explorer

Today marks the end of an era. Starting today Yahoo’s Site Explorer is no more. SEOs will remember Site Explorer as a SEO Tool used for searching for link prospects. I personally liked it because I was able to use to see who was linking to my competitors. But alas we’ll have to turn to …

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Internet Marketing Round-Up – August 29, 2011

This week’s Internet Marketing Round-Up includes a lot of statistics and Infographics. What can I say Infographs are pretty hot right now. Enjoy! Search Engine Optimization MarketingSherpa 2012 SEO Benchmark Report – Some of the highlights include 48% of marketers report increasing lead generation the most frustrating SEO challenges and 75% say content creation is …

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7 Reasons Everyone Should Go to Austin Startup Week

In just a few days everyone will be making their way downtown to view Austin’s hottest, up and coming Startups. Hundreds of people are planning on attending and will be networking, drinking and even shooting off guns. Hopefully, not all at the same time. But why should I go? Great question inside voice! Here are …

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Internet Marketing Round-Up – August 22, 2011

I’m  trying something new this week; shorter descriptions. I figured there’s enough beef in this week’s posts. Let me know what you think! Search Engine Optimization Step-By-Step Plan to Measure ROI – This Search Engine Journal post covers the top 4 ROI types; Rankings, Traffic, Conversion Rate, and Revenue. Bing Gives a List of 18 …

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austin seo consultant joel casarez

My name's Joel Casarez. I'm a SEO consultant and owner of The Kaanen Group. The Austin SEO Freelancer Blog is a place where I write about the latest trends in search engine optimization (SEO), social media, paid search, and conversion optimization.

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